Why affiliate marketing is right for SME’s

SMEs

As a small or medium enterprise, navigating the digital advertising landscape can be daunting and budgets are likely tight. Small businesses do not always have a dedicated marketing team to promote their business. Affiliate marketing offers a cost-effective, low risk and efficient way to drive more traffic to your business and increase profits. However, while […]

Two sides

DG-Feb20

There is a famous quote by American comedian, Daniel Tosh that goes: “No matter how flat you make your pancakes, they still have two sides”. This does indeed seem to be the case for the South African retail industry at the moment- if you believe the latest reports from experts and research houses. While the […]