Cashback sites a winner for SMEs

Cashback sites a winner for SMEs Post Featured image

Affiliate industry publisher Hello Partner recently reported, after analysing all their member data, that Cashback publishers were te biggest moneymakers for SMEs last year.

Update from our CEO

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It is hard to believe that we are at the half-way mark of 2024. The first half of this year started off slow but steady and we have been fortunate to sign up several new advertisers and programs.

The most common e-commerce mistakes – and how to avoid them

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There is estimated to be about 26.5 million e-commerce sites across the globe currently. 27% of the global population shop online. The growth rate of retail eCommerce sales is absolutely astounding and it’s not slowing down any time soon, with global eCommerce predicted to exceed $8.1 trillion by 2026.

Interview with EcoFlow

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This month we chat to Nadia Zhang, Affiliate Manager at EcoFlow. Started in 2017 by a group of battery engineers, Ecoflow’s mission is to provide smart and eco-friendly energy solutions for individuals, families, and society at large including home solar systems, smart devices and portable power solutions. With 522 patented technologies and more than 2.5 million users globally, we find out more about their amazing success story.

Evolve in the digital world or disappear?

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The number of tech startups around the world is now estimated to be close to 1.35 million. As of January 2024, the global internet penetration rate is a whopping 65,4%. The amount of data produced by the world is expected to exceed 463 exabytes by 2025. The number of internet users is around 5 billion and is increasing exponentially.

Gratitude is the best attitude

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2023 has certainly been another challenging year not just for South Africa, but globally. However, there is always positive news to be found, and it seems that 2024 might be just that.

What makes YOUR business stand out?

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There are of course many reasons why some businesses fail while others succeed, but lack of differentiation is often at the top. So have you recently asked yourself, “what makes my business stand out?”.

Building momentum through small victories

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September is a special month for us as we celebrate AdMarula’s birthday. Building momentum over the past 12 years has provided us with many small victories. Looking back, here are some of the greatest lessons I’ve learnt (so far).